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Heels merchandise head and shoulders above rest

The Tar Heel brand name is a money-maker, generating $25.9 million for the University of North Carolina, according to a recent analysis by Forbes magazine. The sales made UNC the most valuable men's basketball program in the country, Forbes said. The University of Kentucky ranked second with $25.4 million in merchandise sales. (WRAL.com)


Recent Business & Administration Articles:

UNC Per-Athlete Spending Lower Than ACC Median

Folt op-ed: American universities can improve upon successes

UNC ‘Focused On Student-Athletes’, All Students’ Success’

Social media policies of student-athletes criticized

Faculty Council talks athlete graduation rates


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