The Loyalty Game: How sneaker dollars transformed youth hoops

Posted Mar 20, 2018
In a normal year, one of the biggest stories of the NCAA Tournament would be freshman sensation Marvin Bagley III. The prospect of Bagley's last hurrah as a Duke Blue Devil and ascent to the NBA would be near-perfect fodder for the myth-makers at Nike. Bagley has been a part of the Nike system for nearly three years, starting when he was 16. But this is far from a normal year. (Oregon Live)

Related: College Basketball Recruiting

How Duke Is Shaping Its 2026 Basketball Recruiting Class
While Duke has already found success, the Blue Devils are far from finished, as they continue to pursue several top recruits. Here are three 2026...
Sun Dec 14, 2025

Former G League guard TJ Clark commits to Ole Miss basketball
Ole Miss has landed a commitment from former G League and pro guard TJ Clark, he told Rivals. He is expected to have two years...
Sat Dec 13, 2025

Five-Star 2026 Guard Deron Rippey Jr. Details NC State Recruitment
Deron Rippey Jr. is one of the top recruits in the entire 2026 class with Rivals’ industry rankings listing him as the No. 11 overall...
Fri Dec 12, 2025

Inside Kentucky Basketball’s Recruiting Roadblocks
Kentucky Sports Radio has talked to numerous sources across the college basketball and recruiting landscape over the past month to get answers on why Kentucky...
Thu Dec 11, 2025