Menu

The Loyalty Game: How sneaker dollars transformed youth hoops


In a normal year, one of the biggest stories of the NCAA Tournament would be freshman sensation III. The prospect of Bagley's last hurrah as a Duke Blue Devil and ascent to the NBA would be near-perfect fodder for the myth-makers at Nike. Bagley has been a part of the Nike system for nearly three years, starting when he was 16. But this is far from a normal year. (Oregon Live)

Related:

At NBPA Top 100 Camp, top high school recruits embrace a new reality
Beckham Black trots down the shiny hardwood floor at the Rock Hill Sports & Event Center, dipping past defenders and dodging traps before darting down...

Lehigh Transfer Guard Nasir Whitlock Signs with Georgia Tech Men’s Basketball
Nasir Whitlock, a 6-2 guard, has signed a grant-in-aid to join Georgia Tech for the 2026-27 season, head coach Scott Cross announced. Whitlock played the...

Notre Dame Men's Basketball Lands UVA Wise Transfer Forward Yoro Diallo
Notre Dame men's basketball landed a commitment from transfer forward Yoro Diallo, a 6-foot-9, 210-pound junior from Division II University of Virginia Wise. Diallo emerged...

San Jose State transfer guard Colby Garland commits to Georgia Tech basketball
The good news for new Georgia Tech basketball head coach Scott Cross continued as his first Yellow Jackets’ roster got deeper and more talented with...