The evolution of Michael Jordan’s commercials

Posted Jun 24, 2018
Michael Jordan and Nike’s genius pushed to the forefront of television in 1985 due to a series of commercials for the Air Jordan I. There had been endorsement deals and shoe deals before, but nothing with the hype and advertising of Jordan’s new line. Two commercials specifically stand out from the early days and set the stage for the immense popularity that followed. (Tar Heel Blog)

Related: Basketball, Basketball Recruiting

San Antonio Spurs Guard RJ Davis Forcing Tough Roster Decision
R.J. Davis went undrafted out of UNC in 2025, but a strong rookie season with the G League's South Bay Lakers earned him a Summer...
Tue Jul 14, 2026

Terrence Brown's Story Coming to the Big Screen
From finishing high school without a Division I offer to emerging as one of the most sought-after guards in the transfer portal, Terrence Brown‘s journey...
Tue Jul 14, 2026

Hubert Davis in Las Vegas to see Caleb Wilson, other players in Summer League
Hubert Davis was in Brooklyn when Caleb Wilson was picked No. 4 in the NBA Draft, and he is back on the road this week...
Tue Jul 14, 2026

Caleb Wilson puts on show in Summer League; Henri Veesaar has best game with 20 points
Caleb Wilson put on a show in what might have been his final Summer League game on a night when former UNC teammate Henri Veesaar...
Tue Jul 14, 2026