The evolution of Michael Jordan’s commercials

Posted Jun 24, 2018
Michael Jordan and Nike’s genius pushed to the forefront of television in 1985 due to a series of commercials for the Air Jordan I. There had been endorsement deals and shoe deals before, but nothing with the hype and advertising of Jordan’s new line. Two commercials specifically stand out from the early days and set the stage for the immense popularity that followed. (Tar Heel Blog)

Related: Basketball, Basketball Recruiting

Video: IC Podcast - UNC Basketball Filling in the Roster Gaps
Greg Barnes and Tommy Ashley of Inside Carolina discuss UNC Basketball's three new transfer portal additions, what's still on the table, what's next for a...
Wed Apr 22, 2026

UNC Basketball roster takes shape in Tuesday flurry, Henri Veesaar decision looming large
UNC's basketball roster changed quickly Tuesday when the Tar Heels added Utah transfer guard Terrence Brown, NC State transfer guard Matt Able, and Florida Atlantic...
Wed Apr 22, 2026

Video: Locked On Tar Heels - UNC Basketball lands 3 commits within hours; What's with Henri Veesaar?
UNC Basketball had quite the day Tuesday, grabbing 3 commitments from the transfer portal: Terrence Brown (Utah), Matt Able (NC State), and Maxim Logue (FAU)...
Wed Apr 22, 2026

UNC basketball arena plan neared launch before backlash halted Carolina North push
Plans for a new home for UNC men’s basketball were far more advanced than previously known. Documents reveal a months-long, highly coordinated push by university...
Wed Apr 22, 2026