The evolution of Michael Jordan’s commercials
Posted Jun 24, 2018
Michael Jordan and Nike’s genius pushed to the forefront of television in 1985 due to a series of commercials for the Air Jordan I. There had been endorsement deals and shoe deals before, but nothing with the hype and advertising of Jordan’s new line. Two commercials specifically stand out from the early days and set the stage for the immense popularity that followed.
(Tar Heel Blog)
Related: Basketball, Basketball Recruiting
Video: Locked On Tar Heels - Should UNC Basketball Pursue Micah Handlogten Amid Eligibility Drama?UNC Basketball eyes potential Florida transfer Micah Handlogten as a surprising roster upgrade. Could the 7'1" big man from Lake Norman, NC tip the balance...
Thu Jul 30, 2026Video: TarHeel247 Podcast - John Henson, Jeff Goodman Discuss Michael Malone, UNC Basketball
College basketball analyst Jeff Goodman joins former UNC and longtime NBA forward John Henson to discuss how he reevaluates the Michael Malone hire four months...
Thu Jul 30, 2026
Video: Locked On Tar Heels - Kevin Thomas' Potential Impact On UNC Basketball
UNC Basketball faces a pivotal freshman shake-up as high-upside wing Kevin Thomas looks ready to contribute sooner than expected. Is the talented small forward flying...
Wed Jul 29, 2026
Video: IC Podcast - Michael Malone's Balanced Approach at UNC
Basketball analyst Rob Harrington joins Tommy Ashley of Inside Carolina to discuss Michael Malone's hiring and its impact within the Tar Heel Basketball Family, Malone's...
Wed Jul 29, 2026