Under Armour tells UCLA it wants to end deal with school

Posted Jun 28, 2020
Under Armour has informed UCLA that it wants to terminate the record-setting $280-million deal the apparel giant signed with the school in 2016, a potential financial blow that the Bruins intend to fight. The company said in a statement Saturday that it wanted to end the partnership because of UCLA’s inability to provide unspecified marketing benefits. (Los Angeles Times)

Related: Other News

Candid Coaches: How many games should there be in college basketball's regular season?
This season will see an increase to a maximum of 32 games. The increase to 32 has opened a window for some teams to up...
Mon Sep 7, 2026

College football Week 1 takeaways: Michigan gets a gift, LSU looks title-ready and UMass wins
We've had a couple of days to let Rutgers' loss to UMass marinate and, no, it hasn't gotten easier to comprehend. It's probably more baffling...
Sun Sep 6, 2026

College football media flabbergasted by Michigan’s controversial Hail Mary win over Western Michigan
Immediately after the play, the stadium announcer said it was under review. And a few moments later, the head referee stepped to the middle of...
Sun Sep 6, 2026

'We're in this to build something': Why there's renewed optimism for Cal football
UC Berkeley chancellor Rich Lyons was about 12 when he started visiting one of his brothers on campus. His parents hadn't gone to college, but...
Sat Sep 5, 2026