Menu

Under Armour tells UCLA it wants to end deal with school


Under Armour has informed UCLA that it wants to terminate the record-setting $280-million deal the apparel giant signed with the school in 2016, a potential financial blow that the Bruins intend to fight. The company said in a statement Saturday that it wanted to end the partnership because of UCLA’s inability to provide unspecified marketing benefits. (Los Angeles Times)

Related:

ACC looks to corporate sponsorships as a way to boost the bottom line of league revenue
Jim Phillips has spent his five-plus-year tenure as Atlantic Coast Conference commissioner trying to generate more revenue for a league facing financial pressures even with...

James Franklin set for 2026 after Virginia Tech 'won the offseason'
Virginia Tech made the first significant hire of the coaching cycle with James Franklin, overhauled its financial model and made roster and recruiting upgrades ahead...

Dale Earnhardt Jr., federal money spur North Wilkesboro’s NASCAR revival
This weekend, for the first time in 30 years, the short track in Wilkes County is going to have a points race for NASCAR’s top-level...

NC State's Dave Doeren says quarterback CJ Bailey could be best in country
Few quarterbacks in college football are better positioned for a breakthrough season than NC State's CJ Bailey. The junior enters his third season as a...