Under Armour tells UCLA it wants to end deal with school
Posted Jun 28, 2020
Under Armour has informed UCLA that it wants to terminate the record-setting $280-million deal the apparel giant signed with the school in 2016, a potential financial blow that the Bruins intend to fight. The company said in a statement Saturday that it wanted to end the partnership because of UCLA’s inability to provide unspecified marketing benefits.
(Los Angeles Times)
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