Why Athletic Directors Must Embrace NIL: North Carolina’s Bubba Cunningham

Posted Oct 12, 2020
UNC Athletic Director Bubba Cunningham sits down with INFLCR Founder Jim Cavale to discuss maximizing student-athlete potential, how Name, Image and Likeness should look, how it will impact recruiting and decision-making related to NIL. "About two years ago, we started thinking, 'how can our students begin to develop their brand on their own?'” (Athletic Director U)

Related: Business & Administration

Marcus Ginyard Named UNC Director Of Special Projects
Former UNC forward Marcus Ginyard was recently named Director of Special Projects at UNC, a role supporting leadership in the Offices of Public Affairs and...
Tue Oct 14, 2025

In-Depth With Bubba Cunningham and Steve Newmark
North Carolina Director of Athletics, Bubba Cunningham, and Executive Associate Athletic Director, Steve Newmark, discuss UNC athletics, why Newmark was the right man to replace...
Sun Sep 28, 2025

Chansky’s Notebook: Overspending
UNC’s Board of Trustees has gone from one spendthrift to another. The university has never revealed exactly how Bill Belichick was hired and who negotiated...
Fri Sep 26, 2025

Lawsuit Alleges UNC Broke Open Meetings Laws When Hiring Bill Belichick
A lawsuit filed by former UNC provost Chris Clemens against the school alleges the university’s Board of Trustees violated the state of North Carolina’s open...
Wed Sep 24, 2025