UNC Athletics, The Brandr Group Create Landmark Group Player Rights Program For Alumni

Posted Apr 13, 2021
More than 100 University of North Carolina student-athlete alumni have agreed to support a groundbreaking multi-year agreement with marketing and licensing agency The Brandr Group to create a voluntary group licensing program. This initiative is the first of its kind for former college athletes and will allow participants to profit from their marketability. (GoHeels.com)

Related: Basketball, Basketball Recruiting

College basketball coaches on the top 2026 NBA draft picks
On Caleb Wilson: "In the open court, he was down the court in three dribbles. It felt like a college version of Giannis [Antetokounmpo]. Is...
Thu Jun 25, 2026

Atlanta Hawks ‘shocked’ to get Henri Veesaar, who is introduced with Hubert Davis on hand
Henri Veesaar’s first day as an Atlanta Hawk came with a familiar face watching from the back of the room. Former UNC coach Hubert Davis...
Thu Jun 25, 2026

Video: Locked On Tar Heels - Alexandros Samodurov Arrives, Henri Veesaar's Draft Decision
UNC Basketball secures a major boost as prized international big man Alexandros Samodurov arrives in Chapel Hill. The conversation then pivots to Henri Veesaar’s NBA...
Thu Jun 25, 2026

UNC Men's Basketball To Play Illinois At 2027 Nashville Hoops Showdown
UNC and Illinois will square off in the 2027 Nashville Hoops Showdown on Jan. 30, pitting two programs that expect to compete for their respective...
Thu Jun 25, 2026