NIL era brings cautious optimism to college-town businesses
Posted Jul 19, 2021
Bret Oliverio says he wants college athletes to endorse his Sup Dogs restaurant on the main Franklin Street drag steps from the University of North Carolina. He is just being patient before jumping into a brave new world. Like other small business owners in college towns, Oliverio is sorting out what it means to strike an endorsement deal with athletes.
(Associated Press)
Related: Campus Connections
Video: Tar Heels in DC - CNBC newsroom with Megan CassellaUNC alumna Megan Cassella (class of 2015), Washington Correspondent for CNBC, gives us a tour of the newsroom and studios she works in and discusses...
Sun Jul 19, 2026Video: Tar Heels in DC - Washington Nationals Park with UNC alum Chris Zaber
University of North Carolina alumnus Chris Zaber ’99, Chief Revenue Officer of the Washington Nationals, gives us a tour of Nationals Park and discusses how...
Sat Jul 18, 2026
Fleet Feet CEO and UNC alum knows how to ring the 'money bell'
Fleet Feet CEO and president Joey Pointer ’00, ’01 (MAC) keeps a handheld bell on his desk as a reminder of just how far both...
Fri Jul 17, 2026
Former UNC Basketball Players Mourn Changes in Chapel Hill: 'It's Not Franklin Street Anymore'
Gone are beloved Chapel Hill staples like The Rathskeller, Schoolkids Records, Bub O'Malley's, Pepper's, Spanky's, and others that served generations of UNC students along Franklin...
Thu Jul 16, 2026
