Wild Red River Showdown Sets Up Fascinating NIL Impact for Spencer Rattler, Caleb Williams

Posted Oct 12, 2021
Those within the name, image, and likeness industry knew this was coming. But even they couldn’t have expected this. A college football quarterback, dubbed as a future NFL first-round pick and Heisman Trophy favorite, rakes in thousands of dollars in endorsement and commercial deals only to spiral into oblivion during the season. Here we are. (Sports Illustrated)

Related: Other News

Conference realignment may cease if congressional bill passes. It's accelerated talks in meantime
In college athletics, universities exist in a state of perpetual ambition to leave their own neighborhood for the more luxurious, gated community down the street,...
Sun Jun 28, 2026

2026 NBA draft recap: Best picks, execs buzz, ROY prediction
The 2026 NBA draft might be over, but that doesn't mean we have to stop talking about it. While the lottery didn't offer many surprises...
Sun Jun 28, 2026

The NCAA changed its eligibility rules. What does that mean for transfers, rosters and playing time?
Athletes in Division I, the top level of competition, will have five years to complete five seasons of competition, a move the NCAA hopes will...
Sat Jun 27, 2026

Who is Virginia Tech’s new Athletics Director Brian White?
Virginia Tech officially introduced Brian White as its new Vice President and Director of Athletics, completing a fast-moving search and ushering in a new era...
Sat Jun 27, 2026