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The Money Side of UNC Athletics


UNC brought in $30.2 million in 2021-22. That represents a 22% increase over its 2019-20 total of $24.8 million. Men’s basketball was the primary contributor in delivering $16.4 million in ticket sales. Football’s $12.7 million in ticket sales was its largest total since the athletic department reduced capacity at Kenan Stadium prior to the 2018 season. (Inside Carolina)

Related: , Basketball Recruiting

Big expectations: Inside Michael Malone’s retooling of UNC’s frontcourt
The centerpiece of UNC Basketball's rebuild is Sayon Keita, a 7-foot-1, 205-pound prospect Michael Malone scouted personally in Huelva, Spain, shortly after taking the job...

Michael Malone on first transfer portal experience: ‘I felt like I was Keanu Reeves in The Matrix’
The Tar Heels, who had a laundry list of candidates, eventually reached a deal with NBA Champion head coach Michael Malone, which was a landmark...

Scorers, shooters, and facilitators: Michael Malone’s backcourt takes shape
"When that portal opened the day I got the job, it seems like five months ago, we addressed the backcourt,” Michael Malone said at a...

Michael Malone: 'I like our front court'
Michael Malone on Alexandros Samodurov: "We call him Samo because Samodurov is a mouthful. Samo, another guy we got from Europe playing for Panathinaikos. Samo...

The Money Side of UNC Athletics