Paxson Wojcik Among College Basketball Players to Get NIL Deal with Kim Kardashian's SKIMS

Posted Mar 20, 2024
Kim Kardashian announced NIL deals between her clothing company SKIMS and six men's basketball stars ahead of the 2024 NCAA tournament. Arizona's Caleb Love and North Carolina's Paxson Wojcik are two of SKIMS' March All-Stars. SKIMS first launched its All-Star campaign in October. The company widened its sports footprint shortly thereafter. (Bleacher Report)

Related: Basketball, Basketball Recruiting

THT Newsletter: Historic Triple-Double, UNC Basketball Heads To Kentucky, Football Falls In Raleigh
Indya Nivar recorded the second triple-double in UNC Women’s Basketball history with 13 points, 12 rebounds, and 10(!) steals, Bill Belichick’s first season at North...
Mon Dec 1, 2025

Video: Locked On Tar Heels - North Carolina Visits Kentucky For Blue-Blood Showdown
UNC Basketball faces a critical test as they travel to Rupp Arena for the ACC-SEC Challenge against Kentucky in their last chance for an elite-level...
Mon Dec 1, 2025

Carolina Insider Podcast: UNC Basketball Fort Myers recap, Football Fallout
UNC Basketball went 1-1 in the Fort Myers Tip-Off and now looks ahead to Kentucky on Tuesday night (1:56). NC State blasted Tar Heel Football,...
Mon Dec 1, 2025

UNC Basketball’s first NET ranking lower than expected
The first NET rankings release Monday shows UNC Basketball has plenty of work to polish its NCAA Tournament resume. The Tar Heels, who peaked at...
Mon Dec 1, 2025