Ads on football fields will create new revenue for schools preparing to give more money to athletes

Posted Jun 9, 2024
The NCAA will allow commercial sponsor advertisements on football fields for regular-season games in all three divisions beginning this season, creating a new revenue stream for schools facing mounting costs in the changing college sports landscape. Many schools expect their athletic budgets to be stressed by the House v. NCAA settlement. (Associated Press)

Related: Other News

Video: NC State Basketball Coach Will Wade Monday Pre-UNC Conference Call
NC State head men's basketball coach Will Wade speaks with the media on Monday as part of the weekly ACC Coaches Conference Call ahead of...
Mon Feb 16, 2026

BYU star Richie Saunders out for season after tearing ACL just seconds into OT win over Colorado
Richie Saunders’ season is over. The BYU guard tore his ACL in the team's win over Colorado on Saturday, he announced on social media Sunday...
Mon Feb 16, 2026

UNC Basketball Transfer Tracker: Jalen Washington scores career-high 22; big games for Nickel, Tyson
Elliot Cadeau’s floor leadership has No. 2 Michigan poised to be the No. 1 team in the country, days after former UNC teammate Jalen Washington...
Sun Feb 15, 2026

College basketball Saturday scores, winners and losers
Providence and No. 17 St. John's spent part of Valentine's Day exchanging punches in place of pleasantries. The two Big East rivals had an old-fashioned...
Sun Feb 15, 2026