Menu

USC’s Branch Brothers Sign College Football’s First Jordan Brand NIL Deal


The college football season has just recently started, but standout brothers Zachariah and Zion Branch are already making history. The University of Southern California stars have signed multiyear NIL deals with Jordan Brand—the first collegiate football players to sign contracts with the apparel company inspired by NBA legend . (Sportico)

Related:

Women's NCAA title game 2026: How UCLA won its first NCAA title
Forty-eight years ago, the UCLA women's basketball team won the AIAW national championship. On Sunday, the Bruins are finally national champions again. UCLA won its...

UNC Transfer Jonathan Powell Commits to Pittsburgh Basketball
Jonathan Powell’s time in Chapel Hill is over. On Saturday, the sophomore wing became the first Tar Heel of the offseason to choose another school...

National Championship game hits 7-year viewership high and record for TNT Sports
March Madness capped off 2026 with a multiyear viewership record. Monday’s National Championship game between the UConn Huskies and Michigan Wolverines averaged 18.3 million viewers...

NBC Wants to Make NBA ‘Throwback’ Game Annual Event
NBC has been leaning into a “NEW-stalgia” programming strategy with the NBA that takes viewers back to the glory days of the 1990s when Michael...

USC’s Branch Brothers Sign College Football’s First Jordan Brand NIL Deal