USC’s Branch Brothers Sign College Football’s First Jordan Brand NIL Deal

Posted Sep 1, 2024
The college football season has just recently started, but standout brothers Zachariah and Zion Branch are already making history. The University of Southern California stars have signed multiyear NIL deals with Jordan Brand—the first collegiate football players to sign contracts with the apparel company inspired by NBA legend Michael Jordan. (Sportico)

Related: Other News

Amid the Horrors of 9/11, Sports Became the Cultural Force That Brought Us Together
The paradox of sports—all that levity, all that gravity—was thrown into vivid relief in the drama of 9/11, the national tragedy that played out 25...
Fri Sep 11, 2026

College football Week 2 schedule breakdown
Of course, the Week 2 schedule features two major intersectional clashes between the Big Ten and the Southeastern Conference that will impact the College Football...
Fri Sep 11, 2026

'Western Michigan won that football game': WMU president claims victory over Michigan
Western Michigan spent days refusing to say it. On Wednesday, the university's president finally said the quiet part out loud. "Western Michigan University won that...
Fri Sep 11, 2026

Facing potential expulsion, LSU blinked first in historic standoff with SEC
A potential landmark federal court hearing between the SEC and LSU was postponed amid the school's efforts to de-escalate the situation. Moments before the temporary...
Thu Sep 10, 2026