‘Iconic’ venue Greensboro Coliseum announces new name

Posted Oct 5, 2024
The Greensboro Coliseum will now be known as First Horizon Coliseum after selling the naming rights to the complex. First Horizon Bank was founded and is headquartered in Memphis, TN. This push to change the name was driven by the Oak View Group, which took over operation of the coliseum earlier in 2024, after the longtime director, Matt Brown, retired. (FOX 8 WGHP)

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