In-Depth With UNC Athletics Director Bubba Cunningham Posted Dec 13, 2024 Bubba Cunningham: "We are going to make a more significant investment in football. Currently, we spend about $40-45 million and obviously our coaches salaries are going up. We already have about 40 full-time people in the football building, so I think what we’ll do is take a look at the entire staff and figure out what’s the best staff for this head coach." (Tar Heel Illustrated)