Bubba Cunningham Q&A: UNC Football’s Bet on Bill Belichick

Posted Dec 16, 2024
In landing Bill Belichick with a five-year contract worth $50 million, in creating a front-office staff to manage the UNC roster, the Tar Heels are betting on the NFL legend. "We're taking a risk," UNC Athletics Directory Bubba Cunningham said. "We're investing more in football with the ambition that the return is going to significantly outweigh the investment." (Inside Carolina)

Related: Business & Administration

UNC AD: 'We dropped the ball' on future of Smith Center conversations
The future of the Smith Center is on everyone’s mind. Tar Heels young and not-so-young have an opinion on what to do with the 40-year-old...
Mon Feb 16, 2026

UNC Baseball's $9 Million Gift Highlights UNC's Financial Model for Supporting its 28 Sports
A $9 million gift to the UNC Baseball operating endowment was announced last month. The anonymous donor challenged fans and supporters to match the amount,...
Mon Feb 16, 2026

Carolina Insider Podcast: Remembering James Spurling, UNC vs. NC State Basketball Preview
A different show as our main focus is remembering our friend James Spurling by re-running his interview from 2019 (11:53). James' Celebration of Life was...
Mon Feb 16, 2026

UNC mourns 'selfless' James Spurling, who impacted Tar Heel football for decades
On Sunday afternoon, for the first time in more than half a century, Carolina Football will gather without James Spurling. A Celebration of Life will...
Fri Feb 13, 2026