NBA on NBC leans on the old and new
Posted Oct 21, 2025
With the NBA back on NBC (Oct. 21, with games on linear and Peacock), get ready for “Roundball Rock” to be stuck in your head for a while. “It hasn’t been licensed to me to use on my phone yet, but maybe over time,” NBA Commissioner Adam Silver joked when asked whether the John Tesh-created theme has already become his wake-up song.
(Sports Business Journal)
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