ESPN outbids Fox for ACC television rights
Posted May 17, 2010
ESPN won the TV rights to ACC football and basketball in a bidding competition with Fox Sports that was surprisingly close, industry sources say, and as a result made the conference several million more dollars. The back-and-forth bidding drove up ESPN’s rights fee from initial projections of about $120 million a year to $155 million, sources said, providing the ACC with more than double the revenue it was receiving from its previous contracts.
(Triangle Business Journal)
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