Larry Fedora, Roy Williams Team Up For Chick-fil-A Bowl Challenge Posted May 6, 2013 North Carolina's Larry Fedora and Roy Williams won $15,000 for the general scholarship fund at UNC in the annual Chick-fil-A Bowl Challenge at Reynolds Plantation. The Chick-fil-A Bowl Challenge is the country's premier head coach and celebrity charity golf event. Fedora and Williams shot -2. (GoHeels.com)