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How The Oregon Ducks Brand Was Created


Nike was born on the track at the University of Oregon. It’s been well documented how Oregon track coach, Bill Bowerman revolutionized the footwear industry when he poured rubber into his wife's waffle iron at home and essentially created a new kind of footwear technology. He and one of the runners he coached—Phil Knight— formed the company that would eventually be known as NIKE. (Bakas Media)

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