Impact of Jordan Brand reaches far beyond basketball

Posted Feb 16, 2016
It was 30 years ago when Michael Jordan's signature shoe first blessed the court. After he "wear-tested" the Nike Air Ships, Jordan -- with the help of executive Sonny Vaccaro, agent David Falk and designer Peter Moore -- ignited the sneaker game that, three decades later, has become almost as important globally as the game of basketball itself. (ESPN.com)

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