Welcome to the big time Posted Nov 16, 2006 Football has officially become as important to the University of North Carolina as basketball. At least from the standpoint of the school's commitment to the sport. The financial investment UNC is making in new head coach Butch Davis and his assistants will be enormous. We're talking millions of dollars a year for salaries. Davis is about to hire people away from pro football to help him resurrect this program. (Chapel Hill News)