What does Jordan Brand deal mean for UNC football?

Posted Mar 9, 2017
For the University of North Carolina, teaming up with Michael Jordan and Nike’s Jordan Brand is one of the more savvy business moves the school has made in recent memory. In linking with the university’s most recognized alumnus — also a billionaire and icon in American footwear — UNC is taking a no-risk gamble. Jordan Brand earned $2.8 billion in revenue in fiscal year 2016. (ACC Sports Journal)

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