5 Players Who Redefined the NBA

Posted Apr 14, 2017
Michael Jordan is arguably the greatest player of all time and definitely the most marketed. Air Jordan was the centerpiece of ad campaigns with Gatorade, McDonald’s, Coca-Cola, Wheaties and Nike, as the Bulls won six titles in front of record television audiences. The 1998 NBA Finals – the last one Jordan played in – remains the most watched Finals in history. (Athlon Sports)

Related: Basketball, Tar Heels in the NBA

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