UNC alumnus Jesse Holley gives back with ‘Holley’s Helping Hands’ Posted Dec 14, 2017 Many UNC fans will recall Jesse Holley from his time spent playing football and basketball for the Tar Heels in the early 2000s. Holley came from humble beginnings and they helped shape who he is today. From the moment that Holley arrived in the NFL, he had a calling. Many of the children that Holley targets with his charity have been affected by the loss of a parent. (Keeping It Heel)