The evolution of Michael Jordan’s commercials

Posted Jun 24, 2018
Michael Jordan and Nike’s genius pushed to the forefront of television in 1985 due to a series of commercials for the Air Jordan I. There had been endorsement deals and shoe deals before, but nothing with the hype and advertising of Jordan’s new line. Two commercials specifically stand out from the early days and set the stage for the immense popularity that followed. (Tar Heel Blog)

Related: Basketball, Basketball Recruiting

Tyler Hansbrough, Eddie Pope Enter North Carolina Sports Hall of Fame
Former Tar Heel standouts Tyler Hansbrough, the ACC's all-time leading scorer and only four-time first-team All-America men's basketball player in league history, and Eddie Pope,...
Sat May 2, 2026

Seth Trimble looks to prove doubters wrong at G League Combine
Former UNC guard Seth Trimble was among 44 players invited to the G League Combine, held May 8-10 in Chicago, providing players the opportunity to...
Sat May 2, 2026

Tyler Hansbrough on Michael Malone and NC Sports Hall of Fame honor
Tyler Hansbrough never set out chasing Hall of Fame honors. They keep finding him anyway. The former North Carolina Basketball star and one of the...
Sat May 2, 2026

Video: TarHeel247 Podcast - UNC's Basketball Roster Thus Far
UNC Basketball Coach Michael Malone and General Manager Jim Tanner are not finished putting together the Tar Heels' basketball roster for next season, but so...
Sat May 2, 2026