The evolution of Michael Jordan’s commercials

Posted Jun 24, 2018
Michael Jordan and Nike’s genius pushed to the forefront of television in 1985 due to a series of commercials for the Air Jordan I. There had been endorsement deals and shoe deals before, but nothing with the hype and advertising of Jordan’s new line. Two commercials specifically stand out from the early days and set the stage for the immense popularity that followed. (Tar Heel Blog)

Related: Basketball, Basketball Recruiting

Michael Malone says Tar Heels showed maturity in blowout of Wofford
“I thought tonight, something we talked about, just to keep playing the right way, keep building habits and play as close to 40 minutes as...
Sat Nov 7, 2026

UNC basketball routs Wofford. Observations from second win under Michael Malone
A game like this was something the Tar Heels needed as they try to make the pieces fit with a new roster. UNC didn’t have...
Sat Nov 7, 2026

Video: Carolina Insider - UNC vs. Wofford Postgame Show
Join Jones Angell and Adam Lucas for Carolina Insider: Rapid Reactions as they break down UNC Men's Basketball’s 109-70 win over Wofford, review highlights, talk...
Sat Nov 7, 2026

Box Score: North Carolina 109, Wofford 70
View the complete box score from the North Carolina Tar Heels' 109-70 victory over the Wofford Terriers on Friday night at the Smith Center in...
Sat Nov 7, 2026