The evolution of Michael Jordan’s commercials

Posted Jun 24, 2018
Michael Jordan and Nike’s genius pushed to the forefront of television in 1985 due to a series of commercials for the Air Jordan I. There had been endorsement deals and shoe deals before, but nothing with the hype and advertising of Jordan’s new line. Two commercials specifically stand out from the early days and set the stage for the immense popularity that followed. (Tar Heel Blog)

Related: Basketball, Basketball Recruiting

Video: Big Hitters Podcast - UNC Basketball Coaching Search and Tommy Lloyd
UNC’s search for a new basketball coach has narrowed in on Arizona’s Tommy Lloyd with Chicago Bulls’ Billy Donovan and Michigan’s Dusty May still in...
Fri Apr 3, 2026

UNC coaching search looms over Final Four. Ask Kansas how that goes
"No way Roy’s going to Carolina," read the headline in the Kansas City Star on April 2, 2003 If we’ve learned one thing in the...
Fri Apr 3, 2026

Like with Roy Williams at Kansas, there is reported tension between Tommy Lloyd and his AD
As North Carolina pursues Arizona basketball coach Tommy Lloyd, one factor in his decision could be one that existed at Kansas when Roy Williams left...
Fri Apr 3, 2026

Not a multitasker: Tommy Lloyd focusing on Arizona, not UNC
Arizona basketball coach Tommy Lloyd said he's not a "multitasker" amid rumors tying him to the North Carolina opening as his team prepares to play...
Fri Apr 3, 2026