Heels4Life Launches in Support of UNC Football Players

Posted Feb 3, 2022
North Carolina football has a new entry into the stark new world of the name, image, and likeness game. A group of UNC athletic supporters has built a NIL collective that publicly launched on Thursday named Heels4Life, created to bring together UNC football players, fans, and businesses. The collective operates independently from UNC’s athletic department. (Inside Carolina)

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