UNC to debut new TV ad during first football game Posted Aug 29, 2014 UNC has scrapped its “Minds on a Mission” TV promo and will unveil a new commercial during the telecast of the opening football game Saturday. The University hinted on Twitter Thursday that the new ad would pay homage to an older commercial narrated by the late CBS correspondent Charles Kuralt, a UNC alumnus. “What is it that binds us to this place as to no other?” the tweet read. (Daily Tar Heel)